Insights That Shape Digital Futures
Expert Strategies, Real-World Results
The Right Way to Build a Website
The Frozen Fire Website Building Process
By Frozen Fire
Businesses have become so overwhelmed with their online presence (website, social media etc.) that many are neglecting their most ...

I Don’t Know, Just Google It
“I don’t know, just google it” has become one of the most commonly used phrases of this generation. The word “google” was even officially added to the dictionary in 2006. But, Google is much ...

Your Online Presence is Everything
The Importance of Your Online Presence
It’s not an exaggeration to say the World Wide Web has fundamentally changed the way we do a lot of things—especially marketing. That’s good news and bad ...

Is Your Website Mobile Friendly?
Why Mobile Friendly Websites are a Necessity
Is Your Website Mobile Friendly?
If your to-do list includes retooling your organization’s website, heed this advice now to avoid inevitable ...

Nurture Customer Loyalty with Email Automation
How to Nurture Customer Loyalty with Email Automation
Relationships can be tricky. They require attention, thoughtfulness and consistent behavior to nurture positive feelings—whether it's a ...

Google Reviews Make Word of Mouth More Powerful
How Google Reviews Make Word of Mouth More Powerful
Word-of-mouth has always been a powerful "make-it or break-it" barometer for companies, products and services—not only because historically it ...

Tweet It, Post It, Share It and They Will Come
Is your company sitting on the sidelines when it comes to social media? If so, you’re missing valuable opportunities to connect with customers, expand your marketing reach and boost revenue. ...

Movin’ To The Top Of Google Search
Since 1999, Frozen Fire has had the opportunity to call so many great businesses our customers. It is our desire that each of our customers and all of the other wonderful relationships that we ...

How to Measure Success in Email Marketing
How to Measure Success in Email Marketing
You've spent the time composing the perfect email; created corresponding graphics or videos; checked and double-checked for any errors and confirmed it ...

Digital Holiday Cards for Business
Nurture relationships with clients this holiday season
The holiday season is fast approaching. Businesses are beginning to consider different options to show their holiday cheer and express ...

The Impact of Video Marketing: Watching vs. Reading
The Impact of Video Marketing
In the ten years since I have stepped into the video production world, I have never grown tired of the reaction that comes when someone views an impactful video for ...

Building A New Website Should Be A Positive Experience
Building your new website should result in a positive transformation for your business.
Do what you say you are going to do. I think sometimes in life the things that we are most passionate ...