Insights That Shape Digital Futures
Expert Strategies, Real-World Results
What is Frozen Fire thankful for?
As Thanksgiving 2013 approaches, businesses in Dallas have a lot to be thankful for. We work in a thriving metropolis, with an excellent pool of candidates for jobs and internships, and the ...

5 Tips for Creating SEO Friendly Websites
Tips for Creating SEO Friendly Websites
Your company’s website should accomplish a few things. It should provide useful and necessary information about your business to your audience. It should ...

How to Claim a Google+ Custom URL
How to Claim a Google+ Custom URL
There are some eligibility requirements. A personal Google+ profile must:
Be at least 30 days old;
Have at least 10 followers;
Have a profile ...

5 Tips for Creating Effective Infographics
Infographics: A Fun, Shareable Marketing Tool
Infographics are a highly shareable, easily digested medium for sharing information. They are one of the most frequently (if not the most ...

How Infographics Increase Engagement
How Infographics Increase Engagement
If there’s one thing you need to know about infographics, it’s this: people love them. Infographics distill complicated information into an easily digestible ...

What is Video Marketing?
What is Video Marketing?
The definition of video marketing is not complex. In fact, it’s rather simple: using video to promote or market your brand, product or service. A strong marketing ...

The Perfect Facebook Profile Picture Size
How Big Should Your Facebook Profile Picture Be?
180 x 180. That's the perfect Facebook profile picture size. That’s the number of pixels you get to make an impression through your Facebook ...

10 Website Design Tips
10 Website Design Tips
The design of your website boils down to two things: Get found. Look good.
Once upon a time in the world of web development businesses only needed to exist and function on ...

How to Create a Messaging Strategy
How to Create a Messaging Strategy
When learning how to create a messaging strategy, it's important to know a few things about strategic planning.
Strategic planning is made up of four key ...

Market Research & Your Corporate Messaging Strategy
Market Research and Your Messaging Strategy
Market research is the process that determines what the triggers are in a person’s brain that influence the individual’s decision-making process. ...

How to Set Up a Facebook Business Page
My Boss Asked Me to Set Up a Social Media Page. Now What?
Have you been tasked with setting up your company’s Facebook page, but aren’t sure where to start?
How to Set Up a Facebook Business ...

How to Develop a Corporate Messaging Strategy
Developing a Corporate Messaging Strategy
What does your corporate messaging strategy communicate to your consumers? What about to your employees, vendors, and potential customers? Where do you ...